Case study Hospitality · United States · Member platform

One hotel owner has no leverage.
A hundred and forty do.

HOC is a community of independent and franchised hotel owners who buy insurance together instead of one property at a time. We built the platform that runs it: joining, membership, the quote intake, the vendor directory and the member area, on their own domain.

HOC, Hotel Owners Community
Live on myhoc.org
The HOC platform
Member owners
140+
Cost to join
Free
140+
member owners across the US
1
portal for every property you own
Free
to join, priced as one block
Own
domain, own brand, own data
Manan Mehta with the AI Crew team in the Mumbai office
From our office
AI is what we build, not who we are.

60 people across Mumbai, Paris, Lyon and Toronto. Every tool on this site was made by them before it reached a client.

The HOC member proposition
01 · The situation

Insurance is priced by size. Independents are not big.

An owner with three properties negotiates alone against carriers who quote for portfolios. The premium reflects that. The fix is not a better broker, it is buying as a block, and buying as a block needs a body that can hold the members, the properties and the paperwork in one place.

groups
Scattered by definition

Independent owners have no natural place to gather, which is exactly why they have no leverage.

description
Quoting is paperwork

A schedule of values, per property, is what a carrier needs before it will talk numbers.

support_agent
Claims are the real test

A community only earns loyalty if it shows up on the worst day, not the signup day.

02 · What we built

One portal, four jobs.

A public face that explains the idea to an owner who has never heard of it, and a private side that does the actual work once they join.

Job 01
Explain it in one line

"One community. One portal for every hotel you own." An owner should understand the offer before they scroll, because owners do not scroll.

Job 02
Take the quote intake properly

A schedule of values per property, captured in a form an owner can actually finish on a phone, instead of a spreadsheet emailed back and forth.

Job 03
Hold the membership

Who is a member, what they own, what programs they are in, and a member area they log into rather than an inbox they search.

Job 04
Be useful between renewals

A vendor directory, advocacy and resources, so the platform is worth opening in the eleven months when nobody is buying insurance.

account_treeHow the platform works

Join free. Add your hotels. Get quoted as a block.

Written for an owner with four hotels and a full day, not for the insurance industry.

Comes in
hotelHotel ownersIndependent and franchised
apartmentEvery property they ownIn one member record
handshake

HOC member platform

On their own domain, myhoc.org.

  • check_circleMembership and member logins
  • check_circleSchedule of values, finishable on a phone
  • check_circleVendor directory, advocacy, resources
Goes out
request_quoteQuoted as a groupSent to carriers as a block
support_agentClaims support firstThe day something goes wrong
storefrontVendors all yearWorth opening between renewals
Owner
person_add01Join, free

No fee, no commitment. The community earns the purchase.

Owner
add_business02Add your properties

Every hotel in one record, not a relationship per property.

Owner
list_alt03Fill the schedule of values

Per property, in a form an owner can finish on a phone.

HOC
groups04Quote as a block

It goes to carriers as part of a group, not a lone small account.

Member
support_agent05Claims support

What owners judge a community on leads the site rather than hides.

Member
storefront06Use it between renewals

Vendor directory, advocacy and resources in the member area.

Built withloginMember loginslist_altSchedule of values intakestorefrontVendor directorySupabaselanguageTheir own domain
03 · The design decision

Built for owners, not for the insurance industry.

Most insurance sites are written for brokers. This one is written for a person who owns four hotels, has a full day, and wants to know two things: what does it cost, and what happens when I have a claim.

01
Join, free

No fee, no commitment. The community has to be worth joining before it is worth buying from.

02
Add your properties

Every hotel you own, in one member record, rather than a separate relationship per property.

03
Get a quote as a block

The schedule of values goes to carriers as part of a group, not as a lone small account.

04
Claims support first

The thing owners actually judge you on is the day something goes wrong, so it leads rather than hides.

HOC homepage
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04 · What changed

A mailing list became an organisation.

Before
  • closeOwners negotiating one property at a time
  • closeQuote intake as spreadsheets over email
  • closeNo member record, so no way to price as a block
After
  • check140+ owners in one community with one portal
  • checkStructured schedule of values, finishable on a phone
  • checkMembers, properties and programs in one record
Member loginsSchedule of values intakeVendor directorySupabaseTheir own domain